Our subsidiaries must stay autonomous but we want to uphold global guidelines of domain name registrations while containing our costs.
As part of a consulting mission, SafeBrands’ experts were able to gather our legal, marketing and technical teams to define together suitable naming guidelines for our whole group.
This document is now used by all our subsidiaries where the relevant teams now know what to do during the whole lifecycle of the domain, from registration to renew and recovery.
Moreover, our teams now use SafeBrands’ extranet: we take advantage of the granularity of their authorization levels, which can be set according to our needs: admin, subsidiary, delegated accounts and simple users.
Thanks to the comprehensive illustrated how-to that SafeBrands provided, our teams mastered the extranet really quickly. They now use it without supervision and we know that mistakes will be avoided thanks to the specific rights management process.
Moreover, by consolidating our portfolio with SafeBrands we make significant savings without sacrificing on flexibility.